Makers of Animated Explainer Videos: The Qualities to Look For

Here are just some of the features which you must look for:


Suppliers on Animated Explainer Videos and their Portfolios


As you pick an animated video production company, it would be necessary to check whether their portfolio designs would be right up your brand’s alley. As an organisation would you prefer sleek, clean lines along with vibrant colours, or would you be going for chunkier and thicker types of designs? These details should be considered, especially if you would like to have your corporate video production to have a certain look.


Check Out the Brands and Suppliers which They Handled


Upon picking a promotional video production supplier, you must also check whether they used to handle a similar set of clients. However, you must make sure their present customers would not be in direct competition with your business since your interests will most likely be in conflict.


Choose a video animation supplier which has handled clients within the same industry as you are. This way, they would have a better understanding of the look you’d like to portray and the customers which you’re aiming to serve.


Consider their Efficiency of Internal Processes


See if an agency initially produces a sales video based on an internal process. These processes should definitely make your coordination much faster and efficient. You must also make it a point to have a brainstorming or discussing session when it comes to talking about your necessary guidelines, as a reference of their output. Run through of drafts must, at least, be done thrice before promotional video production gets finalised.

As you check on their internal production processes, you must make sure your needs to go through each detail of the piece will be met. Within reasonable terms, you must have the liberty to request for revisions on your animated explainer videos.


Read Up on Their Reviews and On Site Testimonials


To help you gauge on the quality of your potential provider’s service, you must read through their previous clients’ testimonials. Read on how the animated video production supplier went about the details of their customers’ requests.


Should there be some glitches in the process, you must also know how the same agency was able to handle the difficulty. Raw reviews from other websites would also be helpful. As much as you can, you may even check on the promotional video production pieces which they made for their previous clients.


These are just some of the qualities you must look for as you consider an agency which produces animated explainer videos. You may further build on your list of preferences, so you can make the best decision for your project soon.

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About The Author

Gary Mason
Gary is the founder and owner at Snappy Sales Video, a Brighton-based video production company, who has a deep obsession with making videos as often as possible and how to optimise websites for brand awareness and conversions.