What to Look for in Suppliers of Animated Explainer Videos

Do you have an advertising campaign coming up? Or perhaps you need some animation based modules during your staff’s on boarding process. Then you’ll need to look for an exceptional animated marketing video production company. Here are some of the features which a top maker needs to have:


The Portfolio of Your Animated Video Production Company



A look through a provider’s portfolio can be telling of how your materials will be made by your prospective company. Visit the website of a corporate animated video production group and check out their gallery. See if the style, look and feel of their materials would be something which fits the elements and aesthetics of your organisation.


Read Through their Previous Clients’ Comments and Feedback


Another way to tell of whether a corporate video animation supplier is exceptional would be through what their previous clients say about them. Read through the reasons of why the customers were happy about the results, since these should most likely be the elements which make up your entire experience with the provider.


If you can, find a couple of forums which should discuss about the works of corporate video production companies. This is so you’ll be better guided, as you even gain more ideas on how to gauge whether you’re speaking with highly creative professionals to handle your project.


Check out the Organisation’s Work Ethics


Some producers of animated explainer videos make the effort of simplifying their workflow, so they can deliver their clients’ requirements in the best ways possible. For instance, a five-step work process would require for you to list all your company’s details and what you want out of the material which will be made.


Next, the animated marketing video production company would then draft their bundle of design suggestions which you will glance over. In here, you will be mentioning some revision pointers and request for some improvements which must be made on the materials. These will continuously be drafted until the final artwork gets produced.


Read through the Awards and Affiliations of the Creative Group


Another way to also know whether a provider for animated explainer videos exceptionally produces only the best materials is to read up on their awards. Creativity can be a competitive concept, and if you see the organisation thriving with yearly awards, then you’ll know you’re dealing with the best to produce your videos.


Affiliations can also be telling of how the group has extensively made itself known to the creative community, towards further improving on their works. This means they are eager to share and get inspired about best practices from any top animated video production company.



These features should get you started in looking for the animated marketing video production to fit your needs. Build on your standards, so you can find the best supplier today.

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About The Author

Gary Mason
Gary is the founder and owner at Snappy Sales Video, a Brighton-based video production company, who has a deep obsession with making videos as often as possible and how to optimise websites for brand awareness and conversions.